The Key to Successful Marriages and Relationships

Picture of The Key to Successful Marriages and Relationships
Now Only
$389
AUD
35% off
$599 AUD
Quick Facts
  • Delivery Method Online
  • Professional Certificate
  • 24hrs Suggested Study Time
  • 3 Months Access
  • Tutor Support
  • Study On Any Device
  • 429 Students

Getting married is just the first step! Learn how to build a solid foundation for a healthy partnership that will last far beyond "I do."

Meeting the right person is important, but knowing how to stay in love matters even more. In this course, you'll learn how to build a solid foundation for your relationship that will last far beyond ""I do.""

We'll start by reviewing the basic stages every relationship goes through, and you'll learn the importance of balancing your needs as an individual with your needs as a couple. You'll gain key strategies for maintaining your relationship and great tips for ""tune-ups"" that help keep love alive, including a frank discussion of the role of sex in marriage.

You'll also develop insights into the problems so many couples encounter in married life. Whether you face disagreements over money, the challenges of relationship triangles, or even unfaithfulness, this course gives you the tools you need to identify these problems and work toward resolution. We'll consider how to fight fair and arrive at a compromise, and the difficult question of when it's time for a relationship to end.

By the end of this course, you'll understand how to nurture your relationship and build a partnership that lasts.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

Blame it on fairy tales. Many people believe that if you meet the right person, your life will be an unending series of blissful experiences. The truth is that no relationship can ever be conflict-free because people change over time and every relationship goes through adversity. Instead of looking for the mythical "perfect" person, we all need to realize that every relationship is different and can work as long as both people agree to cooperate. Maintaining a relationship is a skill that anyone can improve, and in this lesson, you'll start to learn how.

People often think, "If I can just meet the right person, I'll have the perfect relationship." Meeting the right person is important, but knowing how to <I>stay in love</I> with that person matters more. In Lesson 2, you'll find out about the seven stages that every relationship goes through. Knowing these stages will help you to predict problems and defuse them.

In every relationship, there's a "we" that defines the couple, but there are also two "I's" that define each partner. If a relationship focuses too much on "we," one or both partners can feel smothered. If a relationship focuses too much on "I," then you risk having less of a relationship and more of a casual friendship at best. In Lesson 3, we'll explore this balancing act. You'll find out how&nbsp;you and your partner can&nbsp;each&nbsp;fulfill your needs and still have the freedom to grow individually.

Disagreements are part of every relationship, but how we handle those disagreements determines the quality of that relationship. Instead of avoiding issues or constantly arguing with no resolution, you can learn the rules of fair fighting. You can even use a problem to improve your relationship! Today you'll learn how.

So many marriages end in divorce. Even in some relationships that seem intact, cheating and adultery occur. Yet if you're in a relationship, you no longer have to wish and hope that you'll be one of the lucky ones. By recognizing the warning signs and taking action, you can keep your relationship healthy.

While fair fighting will help you confront problems, how can you defuse and resolve conflict <I>after</I> it occurs? In this lesson, we'll explore repairing a damaged relationship, dealing with grudges, and rebuilding trust.

Too many people believe that a relationship should survive and thrive all by itself. However, just like a car, a relationship needs periodic care and maintenance. Today we'll talk about how to make these tune-ups effective and fun.

Nothing can elevate or upset a relationship more than sex. In many relationships, it's the pinnacle of emotional intimacy. However, sex can also be superficial and purely physical, lacking any emotional closeness. In this lesson, you'll learn how to make sex enhance, not disrupt, your closeness with your partner.

Nothing can be more devastating than when your partner cheats on you. Beyond the sense of betrayal, there are the conflicting emotions of inadequacy, abandonment, and loss. Yet adultery or cheating can be overcome or even prevented. By understanding the source of adultery, you can either avoid it in the first place or withstand the emotional turmoil that cheating can bring.

No relationship exists in a vacuum. During the Honeymoon stage, your relationship seems to exist solely for the two of you. However, as the relationship matures, you have to juggle work requirements as well as your relationships with relatives, friends, and possibly even children. A relationship triangle happens when your relationship involves more than two people, or when money issues or other problems outside the relationship demand attention. Relationship triangles add a new dynamic because you now have two people involved with a third person or situation, which can cause confusion and conflict . . . so in Lesson 10, I'll guide you through them.

While many people worry about marital infidelity, they often overlook the equally serious problem of <I>financial infidelity</I>, where people lie or deceive their partners about their spending habits. The problem isn't necessarily not having enough money . . . it's the way that you and your partner handle money. When one person spends while the other person saves, those conflicting values can cause major problems. Fortunately, with the right skills and knowledge, you can deal with any money issues and keep your relationship happy, healthy, and loving&mdash;regardless of how much money you might have!

Not every relationship is made in heaven. Of course, getting rid of a person rarely gets rid of the problem. Today we'll talk about reasons to end a relationship and reasons to hold on.

Dr. Bonnie Eaker Weil

Dr. Bonnie Eaker Weil

Dr. Bonnie Eaker Weil has over 25 years of experience as a counsellor and therapist, and specialises in issues related to dating, marriage, divorce, and infidelity. She has appeared on The Today Show, The Oprah Winfrey Show, The View, and Good Mor... Read more Read Dr. Bonnie Eaker Weil's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

The Learning Environment

From the moment that you enrol in the The Key to Successful Marriages and Relationships you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Start Your Own Gift Basket Business Online Course | Vibe Learning
 

Start Your Own Gift Basket Business

Picture of Start Your Own Gift Basket Business
Quick Facts
  • Delivery Method Online
  • Professional Certificate
  • 24hrs Suggested Study Time
  • 3 Months Access
  • Tutor Support
  • Study On Any Device
  • 1260 Students

Express your creativity in a fun and profitable way, by starting a home-based business as a gift basket designer.&nbsp;

Take your first step toward a career as a gift basket designer! This course will tell you everything you need to know about starting a gift basket business and running it successfully.

First, you'll learn how to make gift baskets that stand out from everyone else's. You'll discover where to find foods, products, and supplies to make your baskets, and you'll find out how to set up your own design studio. In addition, you'll explore the requirements and guidelines for running a home-based business. You'll also get the inside story on finding customers and marketing your gift baskets online and offline.

Next, you'll learn how to maximise your profits by pricing your gift baskets correctly. You'll also see how to collect payments involving cash, checks, and credit cards. After that, you'll investigate cost-effective ways to ship and deliver the gorgeous gift baskets you create.

And of course, you'll want a Web site—so this course will teach you how to create an attractive, professional-looking site that entices customers to buy your baskets. In addition, you'll find out the sales secrets that most long-time designers won't reveal, such as standalone gift sales and drop shipping. Finally, and best of all, you'll follow step-by-step instructions to make your very first professionally-styled gift basket!

By the end of this course, you'll be ready to start your own business as a gift basket designer—and you'll have the confidence you need to excel in this fun and profitable career.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

You've made a great decision to start a gift basket business! Create a firm foundation for your soon-to-be successful enterprise with the help of this lesson. You'll learn what to expect from this course, and you&rsquo;ll meet a new designer, just like you, and discover how she plans her daily schedule. We&rsquo;ll cover what it takes to be successful, too, and we'll also find out how much money you'll need to start your business. You'll also follow a ten-step tutorial using items around your home to make your first gift basket. At the end of this first lesson, you'll be&nbsp;ready to set up your business!

Ready to start designing? This lesson will masterfully explain how to create a professionally styled gift basket, just like the pros make. You&rsquo;ll learn about the essential materials you&rsquo;ll need, and you&rsquo;ll follow photographs showing each design step, from basket bottom to bow. We'll discuss how efficient use of your basket-making time ensures that you make as much money as possible. Finally, we'll go over design and product changes that make each gift basket stand out.

Let&rsquo;s go shopping! To create beautiful baskets, you&rsquo;ll need basket-making supplies, as well as products like snacks and gifts to put inside your designs. But how do you decide what and how much to buy? Lesson 3 is full of smart shopping tips that will help you save money and make the right decisions about what to purchase and where. You'll also learn about registering your business so that companies selling merchandise identify you as a bona fide retailer&mdash;which means you&rsquo;ll be able to shop and save!

Will you set up shop in a garage, basement, or spare room? This lesson explains the advantages of a home-based workspace and provides tips to set it up. You'll also learn about the downside of working at home and explore other options so you can determine what will work best for your business. We'll review an equipment list to ensure you have everything you need, and you&rsquo;ll learn the secrets of creatively organizing your office and design area.

Without sales, you don&rsquo;t have a business, so it&rsquo;s time to meet your customers. We'll review the&nbsp;top ten reasons why individuals buy gift baskets, look at five steps that convince corporations to become customers, and identify professional business owners you know right now who may become your top buyers. You'll come away with a basket full of ideas on how to approach businesses and organizations in your hometown, and you&rsquo;ll learn how to make sales without being pushy.

<p>Baskets full of goodies are a popular gift choice, so you expect a little competition, right? The good news is that your competitor list may be smaller than you imagine. Now you&rsquo;ll discover how to separate the real competition from every business in your area that sells gift baskets. We'll reveal who isn&rsquo;t your competitor, and some of them will surprise you. Then we&rsquo;ll take a look at your actual competitors and assess their strengths and weaknesses. You&rsquo;ll learn how you can use this information to build your own business. Believe it or not, your competitors may lead you to your next customer!</p>

Grab your calculator . . . Lesson 7 is all about money! Success depends on knowing what to charge for each gift basket design, and you&rsquo;re going to learn the formulas to keep you profitable. You&rsquo;ll be introduced to three distinct methods to calculate your prices, and you&rsquo;ll see a sample chart that will help you easily apply that method to all your future designs. We'll also go over the costs that go into each price calculation&mdash;it's much more than adding up the snacks and gifts you&rsquo;re putting into the basket. Knowing how much you spend is just as important as how much you charge, so you'll see a quick and easy way to keep track of your expenses. Finally, you'll learn how to increase each sale with a little-known technique that gets customers to say "yes."

Opportunities to let customers know about your gift baskets are all around you. Which will you choose? First we&rsquo;ll cover the difference between marketing and advertising. Next we&rsquo;ll look at marketing techniques, from printing business cards to creating an online marketing campaign. You can spend a lot of money to promote your business, but the good news is: you don&rsquo;t have to. You&rsquo;ll learn to create a marketing plan and advertising strategy that work for you and your budget.

Let&rsquo;s face it: you&rsquo;re in business to make money. This lesson unveils how to get paid. You&rsquo;ll discover the methods to collect payments by cash, check, and credit cards,&nbsp;plus how to process payments online. We&rsquo;ll also talk about the importance of creating a business account and how critical&mdash;but easy&mdash;it is to establish systems to handle different types of payment.

Getting your completed gift baskets from point A to point B requires planning and additional supplies. Delivering each gift basket on your own may be an option for local orders, but as you get busy, you&rsquo;ll need other ways to get your designs to customers. You&rsquo;ll discover which delivery systems you can use to ship baskets across the country and around the world. You'll find out which equipment and supplies are required for proper packaging and review a tutorial in packing a ship-shape basket.

This lesson reveals the steps to creating a Web site for your business. Understanding what you want to accomplish on the Web is key, along with choosing a company to keep your site up and running 24 hours a day. You&rsquo;ll unlock tricks to creating a site that&rsquo;s attractive and user friendly&mdash;even if you don&rsquo;t know a thing about Web design. You&rsquo;ll also learn the secrets of search engines to make your site easy to find. Best of all, you&rsquo;ll find out who&rsquo;s visiting your site, which of your designs are most popular, and ways to increase online sales.

Now you know all the basics to start and support a gift basket business. What's next? This lesson reveals the tactics that top designers worldwide have mastered to keep their businesses going and growing. You'll learn&nbsp;how to recognize growth potential and&nbsp;begin to plan for new opportunities, looking ahead six months to ten years. Whatever your ultimate vision is for your business&rsquo;s future, this lesson will show you how to make it a reality.

Shirley  George Frazier

Shirley George Frazier

Shirley George Frazier is one of the world’s leading authorities on the gift basket industry. In business since 1990, Shirley is the founder of GiftBasketBusiness.com and the author of the industry’s best-selling books, How to Start a Home-Base... Read more Read Shirley George Frazier's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

The Learning Environment

From the moment that you enrol in the Start Your Own Gift Basket Business you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Marketing Writing for Business Online Course | Vibe Learning
 

Marketing Writing for Business

Picture of Marketing Writing for Business
Now Only
$389
AUD
35% off
$599 AUD
Quick Facts
  • Delivery Method Online
  • Professional Certificate
  • 24hrs Suggested Study Time
  • 3 Months Access
  • Tutor Support
  • Study On Any Device
  • 6165 Students

Write great marketing copy to improve your company's image and your chances of getting hired or promoted.

Are you a writer working in the business world? Or a marketing professional responsible for obtaining great marketing copy? Maybe your boss made you the company writer, but you've never had any training. Or maybe you're just interested in a writing or marketing career.

Whatever your background, this fun, introductory course will teach you to write or identify copy that achieves business and marketing goals. Improve your work, your knowledge, your company's image, and your chances of getting hired, promoted or applauded!

Using clear explanations, real-life examples, and an animated style, the course solidifies the relationship between business and marketing principles and written communications. You'll learn how business and marketing objectives affect writing choices. You'll get practical writing instruction in grammar, clarity, structure and more. You'll understand issues unique to this discipline, such as buzzwords, working with a team, and marketing ethics.

Whether you seek to improve your own writing or learn to identify effective copy, this course will help you understand the power of writing - and use it to present a solid, cohesive message to your target audience.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

We'll start off our first lesson with a discussion about the purpose of marketing and the goals of writing, and then we'll talk about the unique roles, responsibilities, and challenges of business and marketing writing. You'll learn exactly what business and marketing writers do, and where we stand as we begin our exploration of this exciting field.

Before you can write or recognize successful copy, you'll need to understand your corporate identity: who the company is and what the company offers. In this lesson, we'll delve into all the aspects of corporate image that writers and marketing professionals need to ponder before producing effective projects.

Now that you understand image, what can you do with it? Building on Lesson 2, today we'll analyze business and marketing goals—and the needs of your audience—to figure out the appropriate writing style for any project.

It's a creative field, but certain projects require certain conventions. In today's lesson, we'll discuss how a particular medium or project type can guide your writing style and approach, helping you save time and stay on target.

In this lesson, we'll gather up all the information we explored in the previous four lessons and put it all together. I'll illustrate how to apply everything you've learned so far as we develop an original writing project from start to finish.

Do you need to write in complete sentences? What is a complete sentence, anyway? In today's lesson, we'll go through a brief refresher on sentence construction, and we'll go over some guidelines for using fragments in business writing. You’ll also learn to recognize and fix one of the most common errors in modern writing: the comma splice.

You can't write without words! In Lesson 7, you'll learn to make accurate word choices. We’ll discuss the level of vocabulary appropriate for business writing, and you'll learn how to choose words that reinforce a project’s theme. We’ll also clarify some tricky word pairs and discuss word-choice problems whose usage can undermine the professionalism of our writing.

In today's lesson, we'll take a critical look on the inside. First we'll discuss how to develop "marketing" projects for audiences within a company. Then we'll explore the roles of the various specialists who contribute to a single marketing piece—bosses, clients, editors, junior writers, artists, and designers. You'll learn how to work with all of them to create smoother relationships and better projects.

For even the most experienced writers, bureaucratic influences can creep in to reduce creativity and impede communication. In this lesson, we’ll take a look at buzzwords and jargon, and then explore some ways to achieve maximum power and effectiveness by keeping your writing clear, concise, and active.

In Lesson 10, we'll explore the final steps. You'll learn to enhance and refine business and marketing projects during the editing and proofreading processes. You'll also learn to evaluate finished pieces and even test their effectiveness in the real world!

Today, we’re back to putting it all together, but this time as editors. In Lesson 11, we’ll apply everything you’ve learned so far in the course, editing a project from beginning to end.

Marketing deals with images, so it's easy to lose sight of the truth. In this, the final lesson of the course, we'll go over some important considerations that marketing professionals need to think about.

Lisa Adams

Lisa Adams

Lisa Adams is an accomplished writer and editor specialising in business, marketing, and creative writing. Known for her exceptional command of the English language, grammatical precision, and unflinching dedication to excellence, Lisa has won num... Read more Read Lisa Adams's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

The Learning Environment

From the moment that you enrol in the Marketing Writing for Business you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Social Media for Business Online Course | Vibe Learning
 

Social Media for Business

Picture of Social Media for Business
Now Only
$389
AUD
35% off
$599 AUD
Quick Facts
  • Delivery Method Online
  • Professional Certificate
  • 24hrs Suggested Study Time
  • 3 Months Access
  • Tutor Support
  • Study On Any Device
  • 1537 Students

Learn how to use the five most popular social media platform's; facebook, Twitter, LinkedIn, Pinterest, and Google+;to grow and promote your business.

One of the biggest challenges for most business owners is to find a continuous supply of new customers. Over the past decade, some have differentiated themselves by leveraging the Internet and social media to do just that. Whether you consider yourself a social media novice or a seasoned veteran, this course will give you a solid foundation and thorough understanding of what social media is and how you can use it to grow your business.

As you progress through the course, you'll master a simple process for making social media work for you. You'll learn about the five most popular social media platforms—Facebook, Twitter, LinkedIn, Pinterest, and Google+—and study secrets for using them to promote your business. You'll also see how you can build a social media team and automate your social media activities so that you can leverage the power of social media without adding another full-time job to your plate. And finally, you'll gain techniques for measuring and tracking your social media success.

In today's fast-paced and globally connected environment, social media is a game changer for businesses and business owners who use this powerful medium in the right way. So whether you're looking for a new way to market your business or simply hoping to gain a better understanding about the excitement that surrounds social media, this course will empower you.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

In this lesson, we're going to build the foundation you need to use social media to grow your business. You'll discover the definition of social media, learn about its characteristics, and see what it can do for your business. Then you'll explore the various types of social media and focus in on the ones that offer the greatest benefits. We'll examine the right way to use social media to develop relationships and drive new leads into your business, and explore a step-by-step process for ensuring that social media works for you.

Today, you'll see how you can build a strategy for using social media to grow your business. First, you'll discover what a strategy is and why it's important to have one for your social media efforts. Then you'll gain an understanding of the critical elements of any social media strategy. Finally, we'll examine the steps needed to plan, build, and execute a social media strategy that's customized for your business and that will help you to expand awareness, gain more clients, and increase your sales.

This lesson demonstrates how to develop a social media organization that will help you be as effective as possible. First, you'll see how to choose from among the various platforms to select the ones that will serve your business best. Then we'll explore how to build a simple social media organization diagram to document and guide your social tactics. Finally, we'll examine how you can transform your simple diagram into a more detailed electronic file and add elements as your business grows.

In this lesson, you'll learn how to produce social media content that engages your followers and entices them to comment. First, we'll examine the different types of social media content you should consider producing. Next, you'll gain an understanding of how to write content that's optimized for distribution on social media platforms and to do so without it becoming a full-time job. Finally, we'll examine various ways that you can store, manage, search, and retrieve the social media content that you produce.

Facebook is one of the most popular social networking sites. In this lesson, you'll learn how you can use Facebook to effectively market and grow your business. First, you'll get an overview of how Facebook works, and you'll take a tour of a Facebook business page. Next, we'll walk through how to create a Facebook account and set up a page for your business, and we'll explore the features you can use to engage, interact, and grow a base of followers. Finally, we'll examine several advanced strategies that you can use to gain awareness and exposure for your business.

In this lesson, you'll learn how you can use Twitter to effectively market and grow your business. First, we'll provide an overview of what Twitter is, the basic pieces and terms that you need to know, and how it all works so that you can engage, interact, and grow a base of followers. After that, we're going to walk you through the steps that are required to create a Twitter account and to brand it for your business. Finally, we'll examine several advanced strategies that you can use to gain awareness and exposure for your business.

In this lesson, you'll learn how you can use LinkedIn to make connections, expand your personal network, and use the power of the platform to market and grow your business. First, we're going to introduce you to LinkedIn and outline the things that make this platform different from the other ones that we've investigated. We'll then outline the steps to create your own account and show you how to optimize your LinkedIn profile page. Finally, we'll explore a handful of advanced strategies that you can use to gain awareness and exposure for your business.

In this lesson, you'll learn how you can use Pinterest to share information and connect with others who are interested in your products and services. First, we're going to explore what Pinterest is and how it compares to some of the other social media platforms that we've examined so far. Next, we'll show you how to create your Pinterest account and outline some basic ways that you can use it to grow your business. Finally, we'll identify and explore a handful of strategies that you can use to gain additional awareness and exposure for your business.

In this lesson, you'll learn how you can use Google+ to effectively market and grow your business. First, we'll walk through an overview of the social media platform, highlight how it differs from others we've explored, and take a tour of its features. After that, you'll see how to create a personal account and to set up a page for your business. Finally, we'll examine several strategies that you can use to leverage Google+ to engage and interact and grow a base of followers for your business.

In this lesson, you'll learn about social media automation. First, we're going to investigate what it means to automate your social media activities and outline the various ways you can do so. Next, we'll peek at the pros and cons and identify the most common pitfalls of using automation. And finally, we'll introduce the most popular free and paid automation tools that you can put to immediate use.

In this lesson, you'll learn to minimize the time you spend on social media activities through delegation. First, we'll investigate the types of tasks you can delegate and examine some common pitfalls to avoid. Next, we'll explore the process for assigning tasks to team members and, if needed, hiring a part-time or full-time social media manager. Finally, you'll gain some strategies for centralizing your social media information and get a preview of some software solutions for integrating your social media team's efforts.

How do you know if what you're doing is working? In this lesson, you'll learn about tracking, monitoring, measuring and improving your social media activities. First, we're going to investigate the most common types of metrics you'll find in social media. Next, we'll outline the basic metrics and a simple approach that you can use to track how well social media is working for you. And finally, you'll browse some popular third-party tools that can take your analysis to another level.

Brad Semp

Brad Semp

Brad Semp, Ph.D., is Director of Sales and Marketing at a global corporation, a life-long entrepreneur, and a former professor of Bachelors and Masters of Science courses in Internet Marketing. Dr. Brad is active on social media platforms to engag... Read more

Read Brad Semp's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

The Learning Environment

From the moment that you enrol in the Social Media for Business you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Online Business Marketing Online Course | Vibe Learning
 

Online Business Marketing

Picture of Online Business Marketing
Now Only
$389
AUD
35% off
$599 AUD
Quick Facts
  • Delivery Method Online
  • Professional Certificate
  • 24hrs Suggested Study Time
  • 3 Months Access
  • Tutor Support
  • Study On Any Device
  • 5356 Students

Develop an Internet marketing plan for your business that incorporates SEO, advertising, email, social media, and more.

Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll learn how search engine optimisation (SEO) works and how to track your site's performance using Web analytics. You'll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your Web site. Finally, you'll learn how to keep your visitors coming back again and again!

Throughout the course, you'll learn to think strategically about marketing your website, products, and services using Internet technologies. You'll explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy. Before you know it, you'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

With millions of pages already on the Web and more posted online every day, getting your Web site noticed isn’t easy. When students ask me what they can do to increase traffic to their sites, I encourage them to learn all they can about Internet marketing. In this lesson, you’ll receive a brief introduction to the Internet, learn the difference between e-commerce and e-business, and explore different types of business sites on the Web.

The terms "Web site" and "Web presence" can be used interchangeably, but there's a subtle difference. In this lesson, you’ll learn how to establish a Web presence. In order to do that, you’ll need to understand your goals and your customers’ needs and interests, accurately identify your target audience, and establish a market position that makes you stand out from the crowd. We'll go over how to do all of that in this lesson.

In today's lesson, you’ll discover the importance of selecting the right domain name for your site. You’ll also find out how search engines work. And you’ll understand how you can use what you learn to drive visitors to your Web site.

High-quality content will keep visitors at your site longer and encourage them to return more often. In this lesson, you’ll learn the importance of helpful, informative, educational, entertaining, or useful content. You’ll also discover how search engines use the following factors to determine ranking in response to a query—text viewable on the screen, code not viewable on the screen, and external factors.

In this lesson, you’ll discover the elements that make up "The Marketing Mix"—the four Ps. You’ll learn how the elements of product, price, place, and promotion relate to each other and to your target audience.

Today, you&rsquo;ll learn how to develop a message that will cause the members of your target audience to take the action you want. And you&rsquo;ll become acquainted with online strategies you can use to advertise your Web site, products, and services.

Today you'll learn how to develop ads that inspire your target audience to take the action you want. And you'll understand how to advertise your web site using search engine (PPC) advertising, banner advertising, and more.

In spite of the growing number of junk e-mail messages filling in-boxes, e-mail is a thriving medium. So it’s important to understand how you can use e-mail marketing to keep current customers and acquire new ones. In today's lesson, we’ll examine ways that you can use e-mail to promote your business.

If you want visitors to spend more than 30 seconds at your Web site, you'll need to make it interesting, entertaining, and informative. The factor that causes visitors to spend more time at your site is called "stickiness." In this lesson, you’ll learn the advantages of building a sticky site. You’ll also learn how to use content to make your Web site sticky.

In the previous lesson, you learned to build site stickiness through the use of content. In this lesson, you’ll learn to build site stickiness through community. You’ll also become acquainted with synchronous and asynchronous tools you can use to develop a community experience for your visitors.

The last element you can use to build site stickiness is commerce—in this case, e-commerce. You’ll learn how to use commerce to keep visitors at your site longer and return more often. In this lesson, you’ll become acquainted with technology you can use to create an online store, including online catalogs, shopping cart software, and online payment systems.

In our final lesson, you’ll have the opportunity to pull together all of the information you gathered during this course to complete an Internet marketing plan. To help you do this, I’ll provide you with an Internet marketing plan checklist and samples of the following documents: Internet marketing plan outline, a calendar, and a budget spreadsheet. You'll want to use this opportunity to complete an Internet marketing plan that you can use to promote your business.

Lisa Adams

Lisa Adams

Lisa Adams is an accomplished writer and editor specialising in business, marketing, and creative writing. Known for her exceptional command of the English language, grammatical precision, and unflinching dedication to excellence, Lisa has won num... Read more

Read Lisa Adams's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

The Learning Environment

From the moment that you enrol in the Online Business Marketing you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.