Online Business Marketing

Now Only

$389

AUD

35% off

$599 AUD

Quick Facts

Delivery Method Online
Professional Certificate
24hrs Suggested Study Time
3 Months Access
Tutor Support
Study On Any Device
5356 Students

Develop an Internet marketing plan for your business that incorporates SEO, advertising, email, social media, and more.

Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll learn how search engine optimisation (SEO) works and how to track your site's performance using Web analytics. You'll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your Web site. Finally, you'll learn how to keep your visitors coming back again and again!

Throughout the course, you'll learn to think strategically about marketing your website, products, and services using Internet technologies. You'll explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy. Before you know it, you'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

With millions of pages already on the Web and more posted online every day, getting your Web site noticed isn’t easy. When students ask me what they can do to increase traffic to their sites, I encourage them to learn all they can about Internet marketing. In this lesson, you’ll receive a brief introduction to the Internet, learn the difference between e-commerce and e-business, and explore different types of business sites on the Web.

The terms "Web site" and "Web presence" can be used interchangeably, but there's a subtle difference. In this lesson, you’ll learn how to establish a Web presence. In order to do that, you’ll need to understand your goals and your customers’ needs and interests, accurately identify your target audience, and establish a market position that makes you stand out from the crowd. We'll go over how to do all of that in this lesson.

In today's lesson, you’ll discover the importance of selecting the right domain name for your site. You’ll also find out how search engines work. And you’ll understand how you can use what you learn to drive visitors to your Web site.

High-quality content will keep visitors at your site longer and encourage them to return more often. In this lesson, you’ll learn the importance of helpful, informative, educational, entertaining, or useful content. You’ll also discover how search engines use the following factors to determine ranking in response to a query—text viewable on the screen, code not viewable on the screen, and external factors.

In this lesson, you’ll discover the elements that make up "The Marketing Mix"—the four Ps. You’ll learn how the elements of product, price, place, and promotion relate to each other and to your target audience.

Today, you’ll learn how to develop a message that will cause the members of your target audience to take the action you want. And you’ll become acquainted with online strategies you can use to advertise your Web site, products, and services.

Today you'll learn how to develop ads that inspire your target audience to take the action you want. And you'll understand how to advertise your web site using search engine (PPC) advertising, banner advertising, and more.

In spite of the growing number of junk e-mail messages filling in-boxes, e-mail is a thriving medium. So it’s important to understand how you can use e-mail marketing to keep current customers and acquire new ones. In today's lesson, we’ll examine ways that you can use e-mail to promote your business.

If you want visitors to spend more than 30 seconds at your Web site, you'll need to make it interesting, entertaining, and informative. The factor that causes visitors to spend more time at your site is called "stickiness." In this lesson, you’ll learn the advantages of building a sticky site. You’ll also learn how to use content to make your Web site sticky.

In the previous lesson, you learned to build site stickiness through the use of content. In this lesson, you’ll learn to build site stickiness through community. You’ll also become acquainted with synchronous and asynchronous tools you can use to develop a community experience for your visitors.

The last element you can use to build site stickiness is commerce—in this case, e-commerce. You’ll learn how to use commerce to keep visitors at your site longer and return more often. In this lesson, you’ll become acquainted with technology you can use to create an online store, including online catalogs, shopping cart software, and online payment systems.

In our final lesson, you’ll have the opportunity to pull together all of the information you gathered during this course to complete an Internet marketing plan. To help you do this, I’ll provide you with an Internet marketing plan checklist and samples of the following documents: Internet marketing plan outline, a calendar, and a budget spreadsheet. You'll want to use this opportunity to complete an Internet marketing plan that you can use to promote your business.

Lisa Adams

Lisa Adams is an accomplished writer and editor specialising in business, marketing, and creative writing. Known for her exceptional command of the English language, grammatical precision, and unflinching dedication to excellence, Lisa has won num... Read more

Read Lisa Adams's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

What people are saying about our courses

Great class! I enjoyed it immensely! It was well structured and offered everything you need to start your own business on the internet. I don't think I could have found a better course anywhere else. Thanks!

Verified Student

I enjoyed the class materials and discussion areas. I found the information very helpful to my work responsibilities.

Verified Student

I enjoyed the course a lot since I was just putting together a web site for my company and found it really helpful by explaining the process and options. The course should be marketed to Chambers of Commerce as a good resource for their members.

Verified Student

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The Learning Environment

From the moment that you enrol in the Online Business Marketing you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Still looking?

Check out the following courses related to Online Business Marketing:

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Online Business Marketing

$599

$389AUD

Save 35%

Respond to Medical Emergencies

Now Only

$389

AUD

35% off

$599 AUD

Quick Facts

Delivery Method Online
Professional Certificate
24hrs Suggested Study Time
3 Months Access
Tutor Support
Study On Any Device
4428 Students

Every second counts during a medical emergency. Learn how to respond if someone needs your help.

What would you do if a member of your family suffered a medical emergency? You could certainly call for trained emergency medical responders, but what would you do while you're waiting for them to arrive?

Every second counts during a medical emergency. Recognising the early signs and symptoms of common medical conditions and providing appropriate treatment can mean a better outcome for the patient. Early recognition and intervention can greatly reduce the seriousness of the illness, which means a shorter hospital stay and lower medical costs. It's also very satisfying to know how to help someone in a time of need.

This course will identify common medical emergencies affecting children and adults, help you recognise signs and symptoms, and teach you how to render appropriate emergency care. For adults, you will learn how to recognise and manage chest pain, heart attack, stroke, diabetic problems, seizures, breathing difficulty, burns, and allergic reactions. For children, you will also learn about poisoning, fever, childhood illnesses, injuries from accidents, and the signs of abuse.

Every day, thousands of medical emergencies occur in the United States. In our first lesson, you'll learn what happens when someone dials 911 to report the emergency. You'll see how emergency 911 operators do their jobs, who will respond to the emergency, and what will happen after emergency medical services personnel arrive at the scene. We'll also explore how you can help without exposing yourself to legal liability. Then, we'll start going over the human body so you'll know why your organs work like they do!

Today, you'll learn how to make sure you stay safe at the scene of an emergency—from watching out for traffic and identifying hazards, to protecting yourself from transmitted diseases. Then, you'll learn the ABCs of emergency care so you'll know what steps to take in order to help someone in need. Also, you'll see how to take a reading of a patient's respiration and pulse to determine if the heart and lungs are working normally.

Heart disease is the leading cause of death for adults in the USA. In today's lesson, you'll learn what causes heart disease and how you and your family can prevent it from happening to yourselves. We'll discuss angina and heart attacks, and I'll tell you why you may not want your family member to go to the closest hospital if you suspect they may be having heart problems!

Would you know what to do if your child suddenly choked on a small toy or piece of food? Today's lesson addresses choking and breathing problems, the leading causes of accidental deaths in children. You'll also learn about asthma, emphysema, pneumonia, and carbon monoxide poisoning. And I'll show you how using everyday household cleaning products might be dangerous!

In this lesson, you'll learn all about the body's master organ—the brain! We'll discuss concussions, head injuries, seizures, and strokes. You'll see how the pupils of the eyes give you important information about brain function, and how to recognize the signs of a stroke, one of the most common events leading to adult disability.

Do you know what the largest organ of the body is? Surprise—it's your skin! In today's lesson, we'll go over what happens when you injure your skin—whether you've scraped, cut, torn, punctured, or burned it. We'll also go over how to recognize the signs of bleeding, even if the bleeding is internal and out of your sight. You'll see how to stop all types of bleeding and how to treat all types of burns, including electrical, chemical, thermal, and even severe sunburns!

In today's lesson, you'll learn all about shock . . . not the electrical kind, but the type that prevents oxygen from getting to your body's cells. You'll learn how to recognize and treat shock caused by infections, allergic reactions, bleeding, breathing problems, diabetes, heart problems, spinal injuries, and simple fainting. You'll also see what to look for to determine if an unconscious person has a chronic medical problem, with no one around to tell you about it!

Today, we'll go in depth to learn about underlying medical problems such as diabetes, gallstones, hepatitis, appendicitis, and kidney stones. You'll also learn about heat and cold emergencies, from heat exhaustion and heat stroke to frostbite and hypothermia. And you'll find out what's happening if your patient's eyeballs look yellow!

Almost 3 million children are victims of accidental poisoning each year. In this lesson, you'll learn how poisoning occurs—how it gets into a child's body through absorption, inhalation, ingestion, or injection. You'll see why poison control centers have been established throughout the country and how you can reach one using a single phone number. Most important, you'll learn what to do and what not to do before medical help arrives at your house.

Today, we'll focus on injuries to the bones and joints. We'll explore fractures, sprains, and strains, as well as how to handle neck and back injuries without causing further harm to your patient. You'll learn how to use common items to make splints to stabilize an arm or leg until help arrives. Then, we'll talk about common sports injuries affecting adults and children. You'll also learn about athletic trainers and the roles they serve in organized team sports.

Children aren't just little adults! In this lesson, you'll learn how children react to injury and illness, and how you can interact with them during the various stages they go through as they grow up. You'll learn the differences in their anatomy as they get bigger, how their vital signs change, and how they're so much more susceptible to shock than adults are. And we'll explore common childhood emergencies such as infection, fever, and seizures. Then, we'll examine the early warning signs of substance abuse among teenagers and talk about a difficult topic—teen suicide and self-injury.

In our final lesson, you'll learn about illnesses common to children—croup, epiglottitis, asthma, and meningitis. We'll also explore SIDS—Sudden Infant Death Syndrome, and learn why researchers think it occurs and steps you can take to reduce its risk. We'll close by discussing the nationwide problem of child neglect and abuse, how to recognize the signs and symptoms of physical and sexual abuse, and why just one phone call can make a major positive step in an abused child's life!

Bryan Scyphers

Bryan Scyphers is a Nationally Registered Paramedic who has provided emergency medical care for over 35 years. A former student trainer for Virginia Tech's football team and a trainer with the San Francisco Giants baseball organisation, he is also... Read more

Read Bryan Scyphers's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

What people are saying about our courses

Best online course I have taken so far. Learned a lot of useful information. I will actually be able to use the knowledge from this course in my life.

Verified Student

I cannot tell you how much I enjoyed this course, and how much useful information I learned! I feel much better prepared in my home and classroom to handle emergency situations that may arise. As an instructor, I think you did a great job of coming up with good discussion area questions and assignments. I always felt like you were interested in our answers, and I enjoyed answering the assignments. Thanks for making me a safer mom and teacher!

Verified Student

I have enjoyed the course thoroughly and feel very confident that, as a teacher, I could handle any medical emergency that comes my way.

Verified Student

See More Reviews

The Learning Environment

From the moment that you enrol in the Respond to Medical Emergencies you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now